Strategic Planning/Analysis Management (SG), Senior Advisor

Location SG-Singapore
Job ID
Ayden Oh
Position Level
Senior Advisor/Principal/Senior Manager


At Zebra, we extend the edge of possibility by shaping the future of work on the front line—reinventing how businesses run and moving society forward.

We are a community of changemakers, innovators and doers who come together to deliver a performance edge to the front line of business. We develop new technologies and create new solutions with partners to help organizations act with greater visibility, connectivity, and intelligence—delivering better experiences for workers and those they serve.

Being a part of Zebra means being seen, heard, valued, and respected as you define your path to a fulfilling career. Here, you’ll have opportunities to learn and lead at a leading company, and you can channel your skills towards causes that you and the Zebra community care about, locally, and globally.

Together, we've only begun to define the edge of what's possible—for our people, our customers, and the world.

Build your edge. Build what's next.

Join a community of changemakers, innovators, and doers.

Join Zebra.


As the Strategy Leader, the role focuses on developing growth and defence strategies & visions for the APAC region. Leads initiatives to analyze complex business problems and issues using data from internal and external sources. Brings expertise or identifies subject matter experts in support of multi-functional efforts to identify, interpret and produce recommendations and plans based on company and external data analysis. Provides data-based strategic direction to identify and address business issues and opportunities. Cooperate with the Regional Sales Leaders and Product management Team to implements strategic and operational market planning tools, drive strategic planning activities by aiming at top geographies or segments (entry, growth and diversification) as well as increase market coverage and address specific market issues.




Market Planning:

  • Provide direction to build winning strategies related to go-to-market, competitive environment & offerings through data analysis.
  • Develop and deliver consistently relevant market & metrics to sustain decision making on those areas
  • Contribute to country and account planning as required & act as a consultant for Sales Leaders to develop pertinent growth and defence strategies.
  • With the support of distribution & product marketing teams put in place and execute required profiling and planning activities. Profiling typically covers environmental scan (demographics, political, economics, technologies, regulatory), market segmentation, market sizing and prioritization, competition, G2M. Country planning activities implies to validate workable strategic options and drive EA regional sales management and business development team to establish the relevant country strategy and planning of execution. Planning phase typically include Scenario planning, Gap analysis, go to market models including key account and local/regional partnerships,
  • Prepare presentation on market planning to Sales leaders and Executive leadership.

Strategy Planning

Develop and implement strategic planning processes at regional level and cooperate with Global Strategy and Business Units

Strategic projects

Address top GTM issues identified through the yearly strategic process. Build up the adequate virtual team, conduct the relevant analysis and provide value added response to staff. Steps include: problem definition, research, root cause analysis, strategic options, recommendations and action plan



Equal Employment Opportunities:

Zebra is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, ancestry, marital status, age, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law.

Zebra’s culture is encouraging and collaborative where employees are encouraged to learn and grow together.

Zebra Benefit Package

We offer competitive pay, bonuses, benefits, career/personal growth and work/life programs to ensure that you are empowered to succeed as a member of the Zebra family!

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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